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Services

TQM is a marketing application that identifies the four personality types of your prospects and customers -- Thinker, Mastermind, Olympian and Diplomat -- and prescribes highly personalized messaging and custom content designed to enhance the chemistry between clients and their prospects and customers.

We manage 176 million personality types for our clients to append to their existing files. We can overlay customer models and provide additional records. Our training enables clients to maximize use of personality types to elevate conversion and increase customer lifetime value.

Marketing

Sending the same message to everyone just doesn't make sense anymore -- whether you're working with email, targeted advertising, retargeting or mobile -- simply because people are different and are more likely to respond to messages designed for them, not for others.

Do you know which personality type buys first? Which types aren't buying at all? Which buy last but are your best customers? Who's best for referrals?

We enable clients to create personality-specific, highly-targeted messages that speak to each personality type in their own “voice.”

Optimization

Once we determine the personality type distribution in your lists we can optimize your website and recommend solutions to increase conversion rates.

Consulting

We  provide in-depth training. We help you analyze your list and then work with you during each phase of your direct mail, digital or email campaign.

 

Please contact us for more information.

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By P Web Design